
AEB Digital Consulting
A Master of Digital Marketing Mechanics
ABOUT ME
I am your expert for digital strategy and campaign execution, front/back website development, UX and AB Testing, SEO Specialist, Digital Marketing technology stacks, Ad Ops with GCM, DV360, Search360, Facebook, and Sizmek systems, various tag management solutions, and I am a Google 360 Suite expert. I have built and orchestrated the construction of CMSs, DAMs, Websites, AdOps/DevOps Solutions, Dynamic Creative Systems, Data Pipelines, and Self Optimizing Marketing Feedback Loops from the ground up. I am an empathetic leader, who strives to make his team better and works well with large and small teams. I have received compliments and recommendations from superiors, peers, and subordinates for my teamwork and communication skills.
SPECIAL SKILLS
Expert computer hardware and software knowledge, including:
- Known as “the guy who knows everything about everything web-related”
- Graphics and web design: extensive knowledge of web/email/media banner best practices, UX design strategies, and optimization for effectiveness.
- Web analytics: proficient in Adobe Omniture suite, Google Analytics, GA4, Media Attribution.
- Certifications: GA 4 / Google Analytics Basic / Advanced / Power User Certification, Google AdWords, Certification, Google 360 Suite Certification, DoubleClick DCM Certifications.
- Digital media technical knowledge, click trackers, domain routing, and ad operations.
- Proficient with custom proprietary systems and freeware CMS systems such as Shopify, Drupal, and WordPress.
- Working knowledge of PM software like Jira and Asana.
- Technical SEO Specialist.
- Business solutions.
- Enterprise Display consulting and diagnostics.
- Analytic analysis and diagnostics.
- Tag Manager setup and diagnostics.
- Digital Strategy consulting.
- Email Strategy consulting.
- A/B testing design and setup.
- Digital Audience Creation.
- Data Architecture.
- DAM Implementation.
- PHP / HTML / CSS / SQL/ JS Programming knowledge
- BI Solutions: DataStudio, TapClicks, Tableau, PowerBI.
- ETL, Data Pipelines, BigQuery Storage.
- macOS, iOS, Windows, Linux
- Account management: extremely proficient in MS Office and Google Suite.
